Pinterest Beauty School
The Vinyl Factory, London
The very first Pinterest Beauty School was hosted in Soho as one of the first beauty consumer events. The goal of the event was to increase awareness of the platform and the beauty features within it. Well known beauty brands such as Essie and La Roche Posay were involved as key sponsors and the event was open to any pre-registered Pinterest user.
Pinterest Beauty School
The Vinyl Factory, London
The very first Pinterest Beauty School was hosted in Soho as one of the first beauty consumer events. The goal of the event was to increase awareness of the platform and the beauty features within it. Well known beauty brands such as Essie and La Roche Posay were involved as key sponsors and the event was open to any pre-registered Pinterest user.
A key focus of the event was client interaction and engagement with the brand touch points. Social sharing was encouraged and as such we created numerous shareable moments throughout the event such as ‘play to win’ beauty moments, interactive workshops and a digital AI try-on.
Throughout the event there were inspirational and thought-provoking panel discussions with a varied and diverse and inspiring panel line-up.
Guests were able to feast on a beauty inspired menu with dishes such as‘Lipstick collagen jellies’ and vitamin rich fresh juices.
Pinterest Beauty School
The Vinyl Factory, London
A key focus of the event was client interaction and engagement with the brand touch points. Social sharing was encouraged and as such we created numerous shareable moments throughout the event such as ‘play to win’ beauty moments, interactive workshops and a digital AI try-on.
Throughout the event there were inspirational and thought-provoking panel discussions with a varied and diverse and inspiring panel line-up.
Guests were able to feast on a beauty inspired menu with dishes such as‘Lipstick collagen jellies’ and vitamin rich fresh juices.
